Book Design Review of Radical Embodiment

Book design decisions for "Radical Embodiment" | Mid-Level Layout

Radical Embodiment Cover Design

Radical Embodiment by Emily WishallBook Title: Radical Embodiment: A Practical Guide to Celebrating the Skin You’re In

Authors: Emily Wishall

Publisher: Modern Wisdom Press

Trim Size: 5.5 x 8.5

Page Count: 166

Formats available: Paperback

Layout Complexity: Mid-level

Book Description: Do you obsess over your body, your diet, or your weight? Do you feel stressed as you get dressed or like you’re in a never-ending cycle of wishing your body was different? You are not alone. Whether you feel too fat, too thin, or that there is no hope for you in finally finding peace in your body, this book will speak to you. Inside these pages, author and embodiment coach Emily Wishall shares her powerful and practical seven-step process to learn to love your body right now.

Anyone feeling unhappy in their body can begin using the practices in this book to accelerate their own journey to freedom, discovering how to:

  • Bust through core limiting beliefs that are keeping you stuck in the vicious cycle of body dissatisfaction
  • Release shame and anxiety around how you look
  • Feel powerful and confident in your body
  • Make peace with your body so you can relax and enjoy just being you
  • Empower yourself with next steps to end the battle with your body for good

Primary Review for Cover Placement: “If any portion of your life is silenced with thoughts of your weight, waistline or your worthiness, I encourage you to page your way through this trustworthy guide.” —Jill Miller, C-IAYT, Author of The Roll Model and Body by Breath

Designer's Notes on the Book Branding

Designer’s Notes on the Interior Layout: Radical Embodiment was a mostly-straightforward layout but it had several sub-headings within chapters, a few single-level lists, one multi-level numbered list, and some images. All of these moving parts combined can present challenges in the book block composition stage.

Designer’s Notes on the Book Branding: 

Modern Wisdom Press is the publisher for this project. They submitted the design brief for this project, and I delved into researching the client, her content, and her market. 
 
Personal Note: I was excited to work on this project, because I am the target audience, and I wanted to make sure to represent the journey to body positivity. I was one of five girls and body competition was fierce in our family. Unlike my four stick-thin sisters, there was no thigh gap in sight for my naturally curvy figure. Coupled with the unrealistic expectations that every TV show, magazine, and movie star portrayed, I did not have a healthy body image—even though I was, unbeknownst to me, perfectly healthy. Thankfully, I have raised a daughter who reminds me that all bodies are beautiful bodies and who is secure in her own skin. No small victory, I assure you!
 
After researching the client’s shared shelf space, personal design preferences, and demographic, I popped on over to Emily’s website to check that out. Her website had a geode-vibe and natural-flowing design elements and softer colors.
 
Since the client wanted an illustration-based design, the next step was to find some imagery that vibed with her content and that I could build her book branding around. I always look for vector-based elements, which I can manipulate as-needed in Adobe Illustrator. Concepting is a skill, and choosing the right elements is a large part of that skill.
 
I presented three options for consideration to get the conversation going. We landed on Option 3.
The second element from the left is a minimalist torso design.
Option 1: The second element from the left is a minimalist torso design.
Image 1 is a thoughtful figure, image 2 is a sensual figure, and image 3 is a sexual figure. I was opting for either 2 or 3, depending on if the author wanted to go sensual or sexual.
Option 2: Image 1 is a thoughtful figure, image 2 is a sensual figure, and image 3 is a sexual figure. I was opting for either 2 or 3, depending on if the author wanted to go sensual or sexual.
This figure mirrors the free-flowing graphics she already uses on her site.
Option 3: This figure mirrors the free-flowing graphics she already uses on her site.

Font Selection and Positioning

Since this element was minimalist, I was able to place the text right on top of it. The title text was also long enough for the third-proportions I wanted to work in. If you compare the body to the text, you’ll see that the text is one-third of the body. Perfecto!

After the design direction was approved, I moved on to font selection. Northwell is what I used for radical, Argent CF for embodiment, and Avenir fit the bill for the subtitle. It was approved and I was now ready to add the finishing touches.

Radical Embodiment by Emily Wishall

Finishing Touches

We did not want to go with a stark white cover, so I experimented with placing some organic shapes around the body, which, with some tweaking, the negative space created by the organic shapes created a torso. We experimented with adding the endorsement to the front cover but it detracted from the design, so we moved it to the back.

For the back cover, I positioned the organic elements to provide the best text placement for the copy and the spine, and another beautiful cover was born. Emily now has a new website, RadicalEmbodiment.com and uses her book cover’s elements for her podcast too. This is how I make book branding work for you!

Purchase Radical Embodiment.

Radical Embodiment by Modern Wisdom Press

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